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Obenan Obenan Premium Partner for Türkiye

Customers are asking AI. Be the answer.

People now ask ChatGPT, Gemini and Google Maps where to go. Obenan keeps your business information accurate and up to date on more than 100 channels and answers your reviews in your own voice, so customers find you and choose you.

Nusr-Et, Penti and Le Pain Quotidien also use Obenan
Where can I go for breakfast in Nişantaşı?
I recommend a place with up-to-date information and strong reviews:

Your Business

Breakfast & Brunch · Nişantaşı
★ 4,8 (1.284)
Opening hoursEvery day 08:00–16:00
MenuBreakfast, brunch, coffee
AddressTeşvikiye, Şişli / Istanbul
Web sitesiisletmeniz.com
Business information verified with Obenan
Ask anything…
Watch

See Obenan in 1 minute.

Your customers now ask AI first. This short film shows how Obenan keeps your information accurate, how it answers your reviews, and how AI comes to recommend you.

Videonun metnini okuyun

Your customers no longer ask Google. They ask AI! And AI scans dozens of channels to give one single answer. If your information is wrong? That answer isn't you. It's your competitor! Wrong hours. An old phone number. An unanswered review. Each one is a customer turning away from your door. This is exactly where Obenan steps in! It manages your information from one place, keeps it accurate on more than a hundred channels, and answers your reviews in your own voice. The result? AI knows you. And recommends you! In more than forty countries, over fifteen hundred locations are already growing with Obenan. Setup and support in Türkiye come from Brandmentor. So what does AI say about you today? Find out now: request your free visibility report today!

One record, 100+ channels and AI assistants

Google HaritalarApple HaritalarChatGPTGeminiClaudeBingInstagramFacebookTripadvisorYelpFoursquareWazeHERETomTomAlexaUberPerplexity

Brands using Obenan

  • Nusr-Et
  • Wagamama
  • Rotana
  • Adina Hotels
  • Casa Ràfols
  • Poke Perfect
  • SLA
  • Warna Baru

Logos come from the approved customer list published by Obenan.

Why now

Search has become an answer. The answer, an action.

In less than two years, discovery has shifted from a list of links you could influence to a single answer given on your behalf. Customers decide before they ever reach your website.

%45

Share of consumers who turn to AI for local business recommendations (6% a year earlier).

1 billion+

Monthly users of Google AI Mode. AI Overviews reach 2.5 billion people.

%8

Click-through rate to websites on searches showing an AI summary (15% on searches without one).

100+

Directories and channels where Obenan keeps your business information in sync.

Sources: Google I/O 2026; BrightLocal 2026; Pew Research Center 2025.

Findings from the field

The 12 problems we see most often in chains in Türkiye.

In sectors such as retail, finance, automotive and apparel, we matched hundreds of branches one by one against Google Maps, websites and AI answers. Almost none of the problems come from product or price: they are all manageable, operational gaps.

01 · Invisible branch

The store exists, but not on the map

A branch on the official list never had its Google profile opened. It's never mentioned for “… near me” searches or in AI answers; customers can't get directions or call.

02 · Nameless profile

Every branch has the same name

Many profiles show only the brand name, with no branch or mall. Stores in the same city can't be told apart, and the assistant may recommend the wrong branch.

03 · Duplicate profile

The rating is split in two

The same store has two listings: reviews and trust signals are split, and sometimes the low-rated or wrongly located copy comes out on top.

04 · Wrong pin

Directions lead to a supermarket

The map pin is kilometers away; a store that moved still shows at the old mall. Customers go to the wrong address and come back with an angry review.

05 · Ghost profile

A closed branch shows as “open”

A location that has moved or closed keeps showing as open every day. A customer who finds a “renovation” sign at the door leaves a negative review in the brand's most visible spot.

06 · Phone

A call center line, a personal mobile or the wrong area code

Instead of the branch phone, a call center, an employee's mobile number or another city's area code is published. “How do I call the store?” goes unanswered.

07 · Opening hours

Shows open on Sunday, but it's closed

Hours are missing, show as open 24/7, or special-day hours were never entered. A wrong answer to “Is it open now?” means a customer who comes for nothing.

08 · Category

A suit store shows up as a “shoe shop”

The primary category is wrong or was never chosen: a finance branch as “general contractor”, a clothing store as “shoe store”. Matching with the right questions weakens.

09 · Your own site

Your website contradicts Google

The store locator has no phone number, coordinates point to another city, two branches share the same address. When the brand's official source can't confirm anything, the assistant doesn't know which information to trust.

10 · Few reviews

One review wrecks the rating

Each branch has only a few reviews; a single bad experience drags the rating down fast. Profiles with few, old reviews can't make the recommendation list for “best” questions.

11 · Unanswered reviews

Neither praise nor complaints get a reply

No thanks for reviews praising staff by name, no replies to complaints. AI summaries describe the brand in the language of those unanswered complaints.

12 · Complaints in the wrong place

The head office profile has become a complaints box

E-commerce, shipping and returns complaints are written on warehouse, factory outlet or head office profiles. The brand's most-seen rating doesn't reflect the store experience at all.

How is AI Visibility measured?

Does AI know you, recommend you, and describe you correctly?

Obenan puts real customer questions to ChatGPT, Claude and Gemini, records the answers with their sources and scores them on three measures.

AI Indexability

Recognition

“Do you know this brand?” Does the assistant remember your basic facts? Do your founding year, number of branches, headquarters or brand spelling contradict each other from one assistant to the next?

AI Discoverability

Discoverability

“What's the best … in my city?” Does it recommend you for a category question, where do you appear on the list, and which competitor is recommended instead of you?

AI Reputation

Reputation

“Is … trustworthy?” Is the answer positive or mixed? Does the assistant describe you through your highly rated branches, or through unanswered threads on complaint sites?

Evidence strength

What is the assistant's answer based on?

Before recommending a brand, AI weighs its sources. Obenan evaluates the evidence behind each answer in four dimensions; the picture we see most often: plenty of sources, but they don't agree.

01

Source coverage

Can the assistant find enough sources about you: maps, directories, review sites, your website?

02

Source consistency

Do the sources say the same thing? When name, address, phone, category and company details conflict, trust drops.

03

Review strength

Are your review count, rating and response rate enough for a recommendation? Few, unanswered reviews mean a weak signal.

04

Freshness

How fresh are the information and reviews? Old photos, archived posts and two-year-old reviews give the impression that nobody is managing it.

Free AI Visibility Report

What is AI saying about you today?

We put real customer questions about your brand to ChatGPT, Claude and Gemini, and deliver your recognition, discoverability and reputation results, the competitors recommended instead of you, your evidence strength and your prioritized fix list in a single report. For multi-branch brands, we match every one of your Google Maps locations with your website.

Let's be honest: no service can guarantee an AI recommendation. Obenan strengthens the ground assistants use to reach accurate information; every change is published with your approval.

I want my free report
Approved results

Obenan in numbers. With period and scope.

Customer results Obenan has approved for sharing. Every business's results differ; these are recorded examples, not promises.

Le Pain Quotidien

213 Google profiles · 20 countries · September 2023 – August 2026, three years managed by Obenan

190 million
Google Search and Maps views
3.37 million
direction requests
5.9 million
profile actions: clicks for directions, website, calls, menu and reservations

Roughly four in five searches carried Google's discovery label. Views are not unique people, and actions are not visits or sales. This is a historical result and does not reflect today's network.

Joost Vastenavondt interview

Frisby

213 locations in Colombia · April – September 2026, compared with the previous six months

'+37%
profile actions (534,616)
+58%
call clicks
+116%
website clicks

Two consecutive six-month periods; not a year-over-year comparison. Clicks are not completed calls, visits or revenue, and no causation is claimed.

Urban Fork Group

12 restaurants · April – September 2026, compared with the same months last year

'+35%
Google reservations (1,600)
+44%
Google Maps views
+21%
direction requests

Reservations are Google's recorded label, not completed reservations or visits. No causation is claimed.

Source: Obenan-approved customer evidence, October 2026. Google Business Profile performance data.

Solutions

One source of truth. On every connected channel.

Obenan manages your business information from one place, distributes it to dozens of channels and keeps it accurate. Reviews, posts and reports also run in the background, with no new work for your team.

01 AI Visibility

Let AI know you correctly.

ChatGPT, Gemini and Claude answer billions of local questions every day. Obenan audits what these assistants say about you, corrects wrong and missing information, and publishes your data in a structure AI can read.

  • Auditing AI answers: what's right, what's wrong, what's missing
  • Machine-readable structured business data
  • Duplicate listings cleaned up, one consistent identity
  • Regular re-checks and change reports
See the details
02 Location Management

Update once, and be correct on every connected channel.

Opening hours, special-day hours, address, phone, categories, menu, photos… All in one record. Make a change once, and it updates at the same time on Google, Apple Maps, Bing, HERE, TomTom, Foursquare and nearly 100 directories, on every channel that supports that field.

  • Controlled sync with more than 100 destinations
  • Accurate information on supported channels, including Apple Maps
  • Holiday and special-day hours in one click
  • Bulk updates for multi-location brands
See the details
03 Reputation Management

Every review answered with care, in your own voice.

Emotion AI reads every review and draws out, topic by topic, what customers love and what bothers them. It drafts replies in your brand's language, published with your approval or automatically by the rules you set.

  • Google, Tripadvisor and Facebook reviews in one place
  • Reply drafts in your brand's voice
  • Automatic reply rules (e.g. 4–5 star reviews)
  • Topic-based sentiment analysis and recommended actions
See the details
04 Content Automation

Fresh content, on its own.

Obenan turns real moments at your business into posts that help in local search. Preparation, quality control and publishing happen in the background; no new task lands on your team.

  • Google Business Profile posts
  • An automatic flow from photo to post
  • Quality control before publishing
05 AI-to-AI

Let your AI talk to our AI.

Ask ChatGPT, Claude or Gemini "How does my restaurant look today?" If Obenan is connected, it checks the status, reports problems and prepares the fixes. No new dashboard to learn.

  • Updates from compatible AI assistants
  • A weekly summary of customer feedback
  • Instant status checks without logging in
All modules

Beyond fixing profiles.

Every problem we see in our analyses has a matching Obenan module.

Local Pages

A page for every branch

Name, address, map, hours, phone, services and promotions are generated automatically from location data. The “website” link on each profile takes customers to the right branch's current page.

Tasks and SLAs

Complaints reach the right person

A 1–2 star review lands as a task for the branch manager or customer service within the time you set; resolution time is tracked.

Review collection

Let happy customers write too

A QR code at the till, a link on the receipt or by SMS, an invitation after delivery or service. It starts with the branches whose ratings are most vulnerable.

Review calculator

How many reviews to reach the target rating?

We calculate how many positive reviews each branch needs to reach its target rating; targets are tracked by branch and region.

Emotion AI

The root cause becomes visible

Staff, returns, price-tag mismatches, tailoring, delivery delays… Recurring themes are reported by branch and region and go to the relevant team every week.

Campaign posts

One campaign, on every profile, on the same day

A campaign is prepared once and published to every branch profile on a central schedule, then removed when it ends. Terms are spelled out clearly, so there's less misunderstanding.

Photo showcase

A profile as carefully dressed as your shop window

Exterior, interior and product images are uploaded to brand standards; old, off-brand photos are monitored.

Multilingual replies

In the customer's language, in the brand's tone

Reply drafts in Turkish, English, Arabic and other languages, published with your approval or by the rule you set.

ObiGEO · in action

It doesn't just measure; it sees the fix through to the end.

ObiGEO tracks what AI assistants say about your brand, finds the source of wrong information and follows up until the correction is complete.

01

Ask and measure

ChatGPT, Claude and Gemini are asked regularly: “Do you know this brand?”, “Which branch should I go to in Ankara for …?”, “What time does the branch close?” Results are tracked by city and by branch.

02

Find the source

Every source the assistant cites is compared with your verified data. We identify where the wrong information comes from and who will correct it.

03

Carry out the fix

On channels Obenan manages, Obenan makes the correction. Changes that need approval come to you; for pages it doesn't manage, you get a step-by-step guide.

04

Publish and verify

The correct information is published as an information page that assistants read, plus llms.txt, agent.json and schema.org data. We then check whether the assistant repeats the correct facts.

Who fixes it?

Every finding has an owner. Most are ours.

Every task on the fix list falls into one of three groups. You can see at any time what has been done and what is waiting for your decision; the final word is always yours.

No work needed from you

We fix it

Opening missing profiles, standardizing branch names, fixing pins, hours, phones and categories, and merging duplicate listings.

One-click approval

Waiting for your approval

Tasks that need a decision, such as closing a branch that may have shut, the fate of profiles not on the official list, or the reply policy.

Only you can do it

You, with our guide

Step-by-step guidance for areas we can't access, such as the store locator, coordinates and phone errors on your own website.

What does research say?

A rich, current profile is the precondition for being chosen.

Posts and photos strengthen being chosen more than ranking: they shape the customer's decision and supply the material for AI summaries.

%520

More searches received by profiles with over 100 photos, compared with the average.

%2.717

More direction requests received by the same profiles, compared with the average.

6 ay

Time after which Google posts without a date range are archived. A regular schedule keeps the profile alive.

1.000

In the post analysis, posts with an offer, urgency or text on the image got more clicks.

Sources: BrightLocal, GMB Insights Study (45,264 businesses, correlation) · Google Business Profile Help · Sterling Sky / BrightLocal (analysis of 1,000 posts) · Local Falcon, 2026.

The first 90 days

Fix first, then reply, then grow.

Every project follows the same order; on day 30 we measure the first results together.

Days 0–30

Cleanup

All locations are connected and profile ownership is verified. Missing profiles are opened, duplicates merged, and a standard for name, address, phone, hours and category is applied.

Days 31–60

Reply and task flow

The reply policy is set together; replies begin, including past reviews. Negative reviews go as tasks to the right team, and a themes dashboard is set up.

Days 61–90

Growth and measurement

Review collection at vulnerable branches, monthly campaign posts, Local Pages and AI Visibility measurement. Targets are tracked with branch and region scorecards.

Industries

For every business with a physical address.

Designed for every business that depends on customers finding it, from the single-location café to the chain with hundreds of branches.

Restaurants & cafés

Menu, hours and reviews correct on every connected channel. From Michelin-starred restaurants to neighborhood cafés.

Hotels & accommodation

Accurate information and a strong reputation when guests ask AI "where should I stay?"

Fitness & wellness

Branch hours, classes and reviews; a consistent brand across every location.

Banking & finance

Enterprise management with branch and ATM information, special-day hours and approval flows.

EV charging

Charging point locations and status kept current on maps and assistants.

Tourism & travel

Central control for multilingual, multi-market location networks.

See all 30 industries

Customer view

Le Pain Quotidien explains.

From an interview with Joost Vastenavondt, Le Pain Quotidien's CMO at the time.

A frame from the Obenan interview with Le Pain Quotidien CMO Joost Vastenavondt
Watch Joost's interview from 2:24 · youtube.com/watch?v=vxrYXjTXJp4
Obenan is way more advanced on the technology than any other competitor that I've met or seen out there.
Joost VastenavondtCMO, Le Pain Quotidien (at the time of the interview)
Obenan is already live and ahead of the curve on a lot of these things.
Joost VastenavondtCMO, Le Pain Quotidien (at the time of the interview)
I really appreciated that dedicated support that the team has given us so far.
Joost VastenavondtCMO, Le Pain Quotidien (at the time of the interview)

Watch the interview (from 2:24)

Brandmentor ×Obenan
Why Brandmentor

Global technology, local team.

Brandmentor is Obenan's Premium Partner for Türkiye. We combine mentorXL's strategic and creative experience, which has grown 33 brands, with Obenan's AI infrastructure. You talk to a single point of contact; we handle the rest.

Let's meet
01

Setup and support in Turkish

Account setup, channel connections and the first corrections are done by our team. We answer your questions quickly, in Turkish or English.

02

Expertise specific to the Turkish market

A team that knows local search habits, holiday and special-day hours, and the language of Turkish reviews.

03

Strategy + technology

Not just software: mentorXL's experience in reputation strategy, content planning and acting on what the reports show.

04

For agencies and chains

For multi-location brands and agency portfolios, we set up the roles, approvals and reporting structure with you.

Pricing

Built around how your business works.

Each package isn't a feature list; it's a stage in how your business shows up to customers and AI.

Enterprise

Intelligence built for you.

Custom pricing

Everything in Growth, plus:

A solution shaped around your operation for multi-location, multi-brand and multi-market structures.

  • One view of the whole network: by region, brand, group
  • Roles, approval rules and bulk updates
  • API access and integration with your systems
  • Custom development and workflows
  • Reporting that shows the next step
Request a demo

See the Obenan pricing page for a detailed comparison.

FAQ

Frequently asked.

If something else is on your mind, write to us and we'll get back to you the same day.

What is Obenan?
Obenan is an AI-based system that continuously manages the digital presence of businesses with physical locations on their behalf. It keeps your business information accurate and up to date on more than 100 channels, manages your reviews, and publishes your data so AI assistants like ChatGPT and Gemini can read it. Brands like Le Pain Quotidien, Nusr-Et and Penti use Obenan.
What is Brandmentor's role?
Brandmentor is Obenan's Premium Partner for Türkiye. We handle sales, setup, channel connections, support in Turkish and strategic consulting. Your point of contact is our local team.
Which channels do you provide visibility on?
Google Maps, Apple Maps, Bing, Instagram, Facebook, Tripadvisor, Yelp, Foursquare, Waze, HERE, TomTom and more than 80 directories. Plus the structured data read by AI assistants like ChatGPT, Gemini and Claude. Which fields can be updated depends on the channel.
Are reviews answered automatically?
However you prefer. Obenan drafts replies in your brand's voice. They can be published after your approval, or sent automatically under rules you set (for example, 4–5 star reviews).
Is it right for a single-location business?
Yes. Single-location businesses that depend on customers finding them also benefit greatly from Obenan. It isn't suitable, however, for online-only e-commerce businesses without a physical address.
Do you guarantee the top spot on Google or in AI?
No, and don't trust anyone who promises it. Obenan doesn't control Google, Apple or any AI system. What we do is make your side accurate, up to date and readable, so your chances of being chosen are as high as possible.
What's in the free AI visibility report?
Real customer questions about your brand are put to ChatGPT, Claude and Gemini. The report covers recognition, discoverability and reputation results, the strength of the sources the answers rely on, the competitors recommended instead of you, and a prioritized list of fixes. For multi-branch brands, Google Maps locations are matched one by one with your website.
What is ObiGEO?
ObiGEO is the layer of Obenan that doesn't just measure AI visibility but carries out the fixes: it asks assistants questions regularly, finds the source of wrong information, makes the fix or puts it to you for approval, and publishes the correct information through llms.txt, agent.json and schema.org data to verify the result.
Who approves the changes?
You do. Obenan makes routine corrections; anything that needs a decision, like closing a branch or a reply policy, comes to you for approval. You can see at any time what has changed and what's awaiting approval.
What are Local Pages?
An always-up-to-date page generated automatically from location data for each of your branches. It holds the name, address, map, opening hours, phone, services and promotions, and serves as a verified official source for AI assistants.

What is AI saying about you? Let's look together.

Fill in the form; we'll analyze your business's visibility on Google, Apple Maps and AI assistants for free and plan a demo tailored to you.